Mar 16, 2023 - Newsletter
In the Loop: Issue 6
A Word From The Owners
Just like a runner on a long-distance race, we have been steadily pushing towards our goal of becoming the number one Out of Home company in Aotearoa. And like a runner who hits milestones along the way, we are proud to announce that we have recently reached a major milestone with 90 digital screens across Aotearoa, including new markets in Whangārei and Napier.
We are on track to achieve our goal of 100 screens by mid-year, and we are already number one in many aspects of our industry.
On a personal note, our Managing Director, Mike Gray, recently achieved a remarkable feat of completing his 575th consecutive day of running. His commitment to personal growth and discipline has been an inspiration to others, and several have joined him on this journey.
Just as running every day requires commitment and determination, our company's progress towards becoming the leading Out of Home company is a testament to our unwavering dedication to growth and excellence. Let's continue to push forward and reach new heights together.
Hoake tātou, let's GO!
Mike, Dean and Andrea
Go Media Takes Centre Stage in Placemakers DCO
We're thrilled to see more clients adopting Dynamic Creative Optimization (DCO) in their pDOOH strategies.
A big shout-out to our partners at Dentsu for their remarkable achievement with D4 and for going above and beyond for Placemakers, and to Hivestack for continuing to significantly enhance our DCO capabilities.
With this foundation, we're excited for what 2023 will bring!
Go Media Joins OOHMAA
We're excited to announce our recent membership with OOHMAA (the Out of Home Media Association of Aotearoa) where our aim is to advance our industry and drive positive changes.
By collaborating with the OOHMAA committee, we will work towards enhancing the profile of this channel in advertisers' media mix, as well as addressing industry obstacles.
We're thrilled to be part of this community and look forward to what we can achieve together.
New Screen Installed at Nelson Airport
As part of our commitment to continually enhance the quality of our products and deliver superior value to our clients, we're delighted to share that we've recently upgraded one of our exterior Nelson Airport screens.
Going from a P10 to Aurora P6 SMD black face product, NALELED04 now offers better resolution and brightness, providing a sharper and more vibrant visual experience for our audiences.
Click below to read more about our commitment to providing the best quality screens in the market.
Good Impressions Spotlight on KiwiHarvest
Did you know the most wasted food in Aotearoa is bread? Us Kiwis waste over 20 million loaves every year!
While this is an alarming statistic, fortunately, organisations like KiwiHarvest are working tirelessly to rescue food that would otherwise go to waste and distribute it to those in need.
To learn about Kiwi Harvest's mahi and how you can help reduce food waste and insecurity, click below.
Go Media Participates in Cold Shower Challenge
In coming weeks, team Christchurch's Jason and Sophie will be doing the Cold Shower Challenge and on March 29th they'll be 'taking the plunge' in an ice bath to raise funds for the Ranui House Bone Marrow Cancer Trust, founded by two-time cancer survivor Josh Komen.
This event, alongside other local charities and organisations, are featured across our 19 digital sites across the city, demonstrating GO’s continued support of Ōtautahi.
Explore our network
Select one of our assets below to find out why we're Aotearoa's leaders in Out of Home.